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Vibrant Summer Skin Guide From PURA Botanicals
All-natural beauty Botanical skincare Canadian natural beauty Clean beauty Gemstone face rolling Green beauty Holly baker interior designer Multi-use beauty products Natural antioxidants Natural skincare Natural skincare antioxidants Natural summer skin Overnight watermelon mask Rose quartz face roller Self care

Vibrant Summer Skin Guide From PURA Botanicals

By Lane Edwards

It's summertime and with the warm temperatures, increased humidity and exposure to the sun’s rays, it’s highly likely that your skin is craving a fresh ritual to keep you glowing, revitalized, and ready to safely...
Behind-the-Scenes Stories: PURA Botanicals X Jilly Box Summer 2021
All-natural beauty Botanical skincare Canadian natural beauty Clean beauty Covid Green beauty Jillian harris Jilly box Natural antioxidants Natural skincare Overnight watermelon mask

Behind-the-Scenes Stories: PURA Botanicals X Jilly Box Summer 2021

By Lane Edwards

We are thrilled to officially announce that PURA's beloved Signature Overnight Watermelon Mask is featured in the Summer 2021 Jilly Box! This is truly a wildest 'dream come true' for our founder, Lane Edwards, and...
The PURA Muse June 2021: Interior Designer Holly Baker
All-natural beauty Botanical skincare Canadian natural beauty Clean beauty Edmonton interior design Face mask Gemstone face rolling Green beauty Holly baker interior designer Interior design Natural skincare Our community Pura muse Rose quartz face roller Self care Shop local

The PURA Muse June 2021: Interior Designer Holly Baker

By Lane Edwards

Holly Baker is a self-made interior design sensation. With her focus on airy, spacious interiors, she draws on inspiration from her hometown in Northern Alberta as well as the deserts and architecture of California. Appearing...
Exploring PURA's Top 3 Multi-Use Natural Beauty Potions
All-natural beauty Botanical skincare Canadian natural beauty Clean beauty Covid-19 Green beauty Multi-use beauty products Natural antioxidants Natural skincare Natural skincare antioxidants Pura hacks Self care Shop local

Exploring PURA's Top 3 Multi-Use Natural Beauty Potions

By Lane Edwards

Multi-use beauty products are trending once again and for good reason: they drastically simplify your skincare routine, liberate space in your beauty cabinet, grant you more spare time (even if it’s spent on your couch),...
All Rollers Are Not Created Equal: A How-To Guide To PURA's Five-Head Gemstone Roller
Canadian natural beauty Clean beauty Gemstone face rolling Green beauty How-to blog Natural skincare Rose quartz face roller Self care Shop local

All Rollers Are Not Created Equal: A How-To Guide To PURA's Five-Head Gemstone Roller

By Lane Edwards

With spring around the corner, there has never been a better time to refresh your skincare regimen for warmer temperatures and extra glow. Gemstone rollers are currently some of the hottest beauty ritual tools on...
The PURA Muse Makes Us Our Dream Mask: Megan Lawrence
Clean beauty Covid Covid-19 Face mask Green beauty Natural skincare Our community Pura muse Self care Shop local

The PURA Muse Makes Us Our Dream Mask: Megan Lawrence

By Lane Edwards

When Edmonton native, Megan Lawrence, started sewing she only thought of it as a hobby. Eight years later in 2020, she still had a fabric stash on hand, completely unaware of its impending significance. She...
The PURA Muse February 2021: Georgina Reilly
Actress Clean beauty Covid-19 Green beauty Guest blog Pura muse Self care Valentine's

The PURA Muse February 2021: Georgina Reilly

By Lane Edwards

A PURA Muse is a woman who inspires us with their content, business, work ethic, values or beliefs. This month we are chatting with actress Georgina Reilly about life, love and self-care during the pandemic. 
Romance Thyself: Falling In Love This Valentine’s Day and Beyond
Clean beauty Gift guide Gift ideas Green beauty Natural perfume Natural skincare Self care Valentine's

Romance Thyself: Falling In Love This Valentine’s Day and Beyond

By Lane Edwards

The pinnacle celebration of love and romance is upon us once again as Valentine’s Day is just around the corner. This year, we encourage you to use this day as a reminder to love yourself,...
At Home With PURA: Bring the Spa to YOU This Holiday Season
2020 Clean beauty Gift ideas Green beauty Natural skincare Pura hacks Self care Shop local

At Home With PURA: Bring the Spa to YOU This Holiday Season

By Marla Boehr

2020 has been a year spent inside our homes. Bring the spa to YOU this season with PURA Botanicals...there is never a better time to try a new product or a new beauty ritual. The intention...