The heart of conversation centred around the exquisite selection of oils, like bergamot, magnolia, moss, neroli, myrrh, bitter orange, and so on... The unique language that comes along with perfuming began to surface in conversations...

There's something comforting, and oh so divinly ritualistic about beauty secrets that have been passed from generation to generation. Some of the strongest and most fond memories of my mother are how she would take...

Its all looks pretty, and most of it smells lovely too, but what are you really inhaling when you put that lotion or perfume up to your nose? Or better yet, slathering it all over...

What we love so much about our potions is that they're not mass produced in factories in far off lands by people who have absolutely no connection or knowledge of Pura. They're handcrafted right here...

Growing up, my mother had a love affair with all things white and cream. I was always encouraging her to bring more colour into our home, whether it be in her wardrobe, a piece of...

As a child, I'd spend hours at a tiny step by the side of our home making potions - mixing together dirt, seeds, flowers, and rocks. I was happiest submerging my hands in my soft cool muddy...

We were thrilled to officially open our doors and welcome green beauty lovers to our natural skincare apothecary and eco-luxe perfumery. Our guests were buzzing with excitement, while sipping on champagne and taking in the...